Search
× Search

Sprocket Websites - Blog / News / Updates

Using Expert Roundups to Boost Content Marketing Reach

DIY Sprocket Solutions

Breanne Sagen 0 808 Article rating: No rating
As a content marketer, you are continually creating and churning out fresh and relevant content about your specific industry. Collaborative content marketing, guest writing for another blog or having guest authors featured on your own page, is always a great option for spicing things up and reaching new readers. If you want to go a step beyond guest blogging, consider the benefits of writing an expert roundup. 

Content Marketing: Your Content is Your First Impression

DIY Sprocket Solutions

Breanne Sagen 0 1048 Article rating: No rating
For businesses that dive into the realm of content marketing, you are taking on a certain responsibility. If you are writing a blog or creating articles surrounding your business and industry, people are looking at you as an expert on that topic or in that field. In most cases, having a byline gives you some semblance of authority. Maybe this gives you the impression that your job is easier to execute. People are going to think that you know what you’re talking about –so the pressure is off to create truly valuable content. This couldn’t be less true. Mediocre content can potentially hurt your business more than no content at all.

Content Marketing: Organizing a Social Media Strategy

DIY Sprocket Solutions

Breanne Sagen 0 1071 Article rating: No rating

When you’ve created new content through an article or other original work, only half of your job as a content marketer is actually done. You may have planned and then executed the writing of a great article, but there are a whole other set of steps to take next. Obviously a main goal of content marketing is to be seen. You are trying to provide current and relevant information to your readers and followers. The way that you promote the content you’ve created is just as important as the content itself. It’s essential to organize a social media strategy.


End of Year Marketing: Evaluating Your Progress

DIY Sprocket Solutions

Breanne Sagen 0 1145 Article rating: No rating

Now that we’re officially in the fourth quarter of the year, it’s time to take a look back over our efforts from the last nine months to prepare a great strategy for the new year to come. Sure, you can keep your social media marketing and content marketing efforts stagnant, but who is that helping? Who is that hurting? If you look back over what you’ve done in the last year, I don’t think you can honestly say that there isn’t any aspect you wouldn’t change, add, or improve.


Start Your Holiday Marketing Strategy Now

DIY Sprocket Solutions

Breanne Sagen 0 1155 Article rating: No rating

If you haven’t planned your marketing strategy for the upcoming holiday season, it’s not too late for you. Having said that –you should probably start now. We’re right around the corner from Black Friday, Cyber Monday, Christmas, New Year’s sales and so much more. If your business isn’t taking advantage of the opportunity that these holidays offer, you’re doing yourself a disservice. Online marketing is one of the fastest and easiest ways to reach customers, both existing and new, so why not take advantage?

1234

Subscribe to our Newsletter ...

... And Get All This!

Inbox:
Sprocket Report

Every other Tuesday, Sprocket sends out the Sprocket Report, our latest business tip or our reaction to what's currently happening in Internet Marketing.

You'll read a web marketing tip from Kate, another one from Breanne, and - bonus! - we always have a guest post as well. 

That's three valuable posts that you can read, plus a quick look at upcoming events and what's being said on Twitter. A great synopsis!

You'll want to get this newsletter for yourself, in your own inbox, so here's how. It's easy! 

Scroll back up and put your email in the box. OR scroll to the bottom of each page. We have our newsletter subscription box there, too!

We NEVER give out your email address to anybody else, and we don't flood you with ads. It's just good, free information. 


Search

GET SOCIAL

 

LEARN MORE

Get The Sprocket Report Subscribe
Terms Of UsePrivacy StatementCopyright © 2017 by Sprocket Websites, Inc.