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New to Updating Online Content? Hacks to Make It Look Good!

Kate Gingold 0 541 Article rating: 3.0

This is an update to "3 Tips for DIY Webmasters" dated 08/08/2011.

User-friendly content management websites and email services have been around quite a while now and it’s never been simpler. So you’ve just been “volunteered” to do it at your organization. How hard can it be? Maybe harder than you expected!

When Is a Blog Not a Blog?

The Sprocket Report

Kate Gingold 0 912 Article rating: 4.0

More than one client recently turned up their nose when we suggested a blog page on their website. Turns out, what we’ve got here is a failure to communicate. Which is pretty ironic since blogs are all about communication. 

Blogging for Business

DIY Sprocket Solutions

Breanne Liebmann 0 2197 Article rating: 4.0
This is an update to "Getting Bloggy" dated 10/10/2012.

It seems like everyone has a blog. Apparently, now I am also included in the everyone." The blog that started my blogging obsession 8 years ago was a DIY home renovation/design blog that I loved and my husband hated because of all the extra work (remarkable and innovative ideas) that then filled up his Sundays. Lucky for him, once I popped into the blogging world, I discovered an internet Mecca. This is what business owners have found to be the most valuable in recent years. There are millions of people commenting, entering prize giveaways, reading, and BUYING because of these blogs. It is literally another civilization that you can, and I often do, get lost in for days. Why does this matter to you as a business owner?

Using User Generated Content for Great Reviews and Brand Awareness

DIY Sprocket Solutions

Breanne Liebmann 0 765 Article rating: 4.0

Fresh content is a must. With daily posting and an ever-shifting newsfeed, encouraging users to share their own content about your brand is a great (free) way to increase brand awareness and boost positive reviews on your business and products. What is the secret to drawing in customers to post their own user generated content to your pages and about your brands? 

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