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Holiday Marketing: Using Facebook Reach Ads to Target Local Customers

DIY Sprocket Solutions

Breanne Liebmann 0 30 Article rating: 5.0

The holiday frenzy has begun, and small businesses are frantically searching for the best ways to promote their businesses online. There are a ton of marketing options, which is a good thing, but it can be confusing for people marketing their businesses to wade through the options and determine what the best fit for them is. For those businesses who are trying to reach customers physically near their stores, meet Facebook’s “Reach Ads”. 

Facebook Boosted Posts vs Facebook Ads

DIY Sprocket Solutions

Breanne Liebmann 0 112 Article rating: 4.0

Facebook advertising is a large focus of many online marketing efforts currently. Marketers are tracking the benefits of advertising on Facebook, figuring out the best ways to post and evaluating what advertising methods are most lucrative and efficient. When it comes to Facebook advertising, the question that tends to come up is: What is better? Boosted posts or traditional Facebook ads?

Facebook: Not All Paid Advertising Should be Ads

DIY Sprocket Solutions

Breanne Liebmann 0 185 Article rating: 4.0

RIP to organic reach for businesses on Facebook. It is true that, if you want your content to be seen by customers, you’re going to have to pay to play. Even though social media marketing hasn’t been around all that long (if you consider roughly a decade a short amount of time), this is still a very hard pill to swallow for most marketers and businesses alike. Change is hard. The algorithm has changed already though. Now it’s time for the rest of us to catch up.


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