Between Google Analytics, Facebook Insights and all the other online data collections, business owners have more ways to track their marketing efforts than ever before. But what about your offline marketing?

People use Facebook Profiles. Businesses use Facebook Pages. But which should you choose if you and your brand are one in the same?

Have a favorite nonprofit? One way you can serve them is to help them make use of Google for Nonprofits. Check out all the benefits available!

If your website was built some time ago and you are no longer in contact with your web tech, you should check to see if you have a Google Map and if it’s working correctly.

Google is not the only search engine, but it sure wields a lot of clout and it offers a lot of nifty services for business owners. The Google My Business listing is one of those services you should be taking advantage of. 

It’s the small business owner’s dilemma: There’s no time for marketing when you’re making money and no money for marketing when you have time. How do you keep your balance when you're overwhelmed?

Summertime often means folks are out of the office or just plain distracted. It can also be a great time to find and fix inaccurate online profiles you may have overlooked during the rest of the hectic year.