Blogging for Business - Website Design | Naperville | DNN | Social Media | WordPress
Search
× Search

Sprocket Websites - Blog / News / Updates

Blogging for Business
Breanne Liebmann
/ Categories: DIY Sprocket Solutions

Blogging for Business

DIY Sprocket Solutions

This is an update to "Getting Bloggy" dated 10/10/2012.

It seems like everyone has a blog. Apparently, now I am also included in the "everyone." The blog that started my blogging obsession 8 years ago was a DIY home renovation/design blog that I loved and my husband hated because of all the extra work (remarkable and innovative ideas) that then filled up his Sundays. Lucky for him, once I popped into the blogging world, I discovered an internet Mecca. This is what business owners have found to be the most valuable in recent years. There are millions of people commenting, entering prize giveaways, reading, and BUYING because of these blogs. It is literally another civilization that you can, and I often do, get lost in for days.  Why does this matter to you as a business owner?

I am a firm believer that people want to talk to people. They want to know the kind of company that they are buying their products from.  If you are a small business just starting up and not many people know who you are –
why aren’t you telling them your story?  Let’s say you make handmade doors. They’re beautiful. They speak for themselves really, I mean, check. out. these. doors. Problem? No one knows who you are. People may figure, why not go buy from some big name place that we know we’ll get some quality doors and don’t have to worry about not knowing who they are? If you had a blog overflowing with beautiful pictures of your beautiful doors, stories about how your grandpa taught you to build that first door, a little information about just who it is that you are, and a pretty little link to your website to order those gorgeous doors… I’m just saying, I’d stop in. I’d get lost in your blog for a bit. I might even try to convince myself that the thing that our newly built rental condo really needs is one of your handmade doors. 

From a search engine standpoint, you've now filled your blog and website with searchable keywords that will continuously bring new customers into your business. You are generating new traffic by writing about the things your business already does best.

I get that we’re not all "bloggers." Keep in mind though that you don’t have to post about your breakfast cereal. If you want to limit your posts to one or two a week filled with nothing but doors –go right ahead. The beauty of it is that it is completely customized to you. It’s also a place where people can rave about your services and leave comments drooling over the products that they wish they could splurge for. Like I said, it’s completely customizable to you. You can pick design options, layouts, upload your own photos, add video and audio, and blog away! You can link to your social media accounts right from the blog as well as links to your store and any other information that you want your customers to have. If you’re ready to set up a blog, website or social media presence for your own business, contact us here at Sprocket Websites today to get started!

Previous Article Website Tips for Organizations
Next Article When Is a Blog Not a Blog?
Print
2297 Rate this article:
4.0
Breanne Liebmann

Breanne LiebmannBreanne Liebmann

Breanne is a Content Writer, Social Media Marketeer, and Sales Associate for Sprocket Websites.

Other posts by Breanne Liebmann

Leave a comment

Add comment

x

About Us

We turn surfers into visitors and visitors into customers.

We'll make you a beautiful, interactive website. Then we'll help drive traffic to it.

Stay In-The-Know...

... With Every-Other-Week Tips!

Every other Tuesday, you'll receive the Sprocket Report completely free! Learn the latest business tip or news about what's currently happening in internet marketing. You get:

  • A web marketing tip from Kate
  • Another one from Breanne, and
  • Bonus! - we always have a guest post as well.

That's three valuable posts that you can read, plus a quick look at upcoming events and what's being discussed on Twitter. 

You'll want to get this info for yourself, in your own inbox. It's easy!

Type your email in the box above. OR scroll to the bottom of any page on this site. We have our subscription box there, too!

We NEVER give out your email address to anybody else and we don't flood you with ads. It's just good, free information. 

Read Archived Articles

Search

GET SOCIAL

 

LEARN MORE

Get The Sprocket Report

Terms Of UsePrivacy StatementCopyright © 2019 by Sprocket Websites, Inc.