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Sunday, December 17, 2017

Sprocket Websites - Blog / News / Updates

The latest news and muse from Sprocket Websites

Countdown of the Top Articles in 2017 Read more

Countdown of the Top Articles in 2017

The year is winding to an end and it’s time to take a look back at the most popular articles in this series from 2017. Which were your favorites and which did you miss? Catch up on them all below!

Are You Giving the Wrong Online Impression? Read more

Are You Giving the Wrong Online Impression?

With your nose pressed against the grindstone, it’s difficult to see all that’s going on around you – or see all that’s going on ABOUT you. Every so often however, you'll want to check on and clean up your online image. 

 

3 Must Have Content Creation Tools Read more

3 Must Have Content Creation Tools

Creating unique and relevant content on a regular basis can be a tall order. When your goal is to be a subject matter expert, and readers are blazing through similar types of articles to find the best, you have to present content that stands out from the rest. We’ve found a few tools that help create content that stands out to readers while providing valuable insight along the way.


Thinking about Thanking this Week Read more

Thinking about Thanking this Week

“What are you thankful for?” It’s a question you’re probably hearing a lot this week. Us, too, so we took a few minutes to consider what a web development company might be thankful for.

Outsourcing Social Media Marketing for the Holidays or Busy Season Read more

Outsourcing Social Media Marketing for the Holidays or Busy Season

Much in the same way that businesses hire on additional help for the busy holiday season, outsourcing work like social media marketing can be a smart way to stay ahead of the game. When is your busiest season or time(s) of year? Are you spread in a million directions at once? Most small business owners have great ideas, great intentions, and great plans. The problem is having enough hours in a day to successfully execute all of those ideas, intentions, and plans.

Holiday Sales: Let Customers’ Buying Habits Shape Your Marketing Strategy Read more

Holiday Sales: Let Customers’ Buying Habits Shape Your Marketing Strategy

We talk a lot about social media marketing and the way that marketers should work to create and maintain effective campaigns. This holiday season, let’s switch the lens to the buyer. What research are consumers doing across social media to investigate products before they buy? How can you take the decision making process of customers surrounding their purchasing and translate that into a successful social media marketing campaign? The secret to a fruitful holiday season for your business is tracing back the patterns that customers make before they buy and updating your social media strategy accordingly.

Sprocket Websites is Speaking at DNN Summit 2018! Read more

Sprocket Websites is Speaking at DNN Summit 2018!

DNN Summit is returning to Denver, Colorado this February and Sprocket’s own Don Gingold and James Nagy will be among the selected speakers presenting on a variety of topics at this great conference! DNN Summit 2018 runs from February 6th – 10th at the Embassy Suites in Downtown Denver. The conference is one day longer than last year to provide visitors even more knowledge on a broad range of topics from DNN to .NET Core to Marketing / SEO, Administration and everything in between. Don and James will be each be presenting a full 60 minute session at the DNN Summit!

A Scary Social Media Story Read more

A Scary Social Media Story

In honor of the season, we’d like to share a couple of social media horror stories. What scares folks most about tales of terror is imagining that it could happen to YOU! Which it could. So read on to discover frights that you should try to avoid. 

Using Original Visual Content to Boost Interest Read more

Using Original Visual Content to Boost Interest

Visual content is a proven way to bring in readers, followers and customers. The right kind of visual content can inspire someone to click on an article, buy a product, or do more research into your company. While there are millions of stock options out there –original content will always be the best choice. Why? It’s unique. It’s one of a kind. It’s a brand new experience to viewers.

Working Around Facebook Changes Read more

Working Around Facebook Changes

It was only a few months ago that we showed you how to clean up ugly link previews when sharing community events and news. If you’ve tried these techniques lately, you know they don’t work any longer. Here’s why – and what you can do about it.

Optimizing Blog Posts for SEO Read more

Optimizing Blog Posts for SEO

Content marketing and search engine optimization (SEO) both have the opportunity to be intertwined with one another. SEO is when you optimize your web pages in a way that they become more visible to people who are searching for keywords associated with your business, products, or services on search engines. When we consider content marketing in terms of SEO, we are talking about utilizing your blog posts to make them most relevant to search engines and to your customers.

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