Social Media Marketing for Small Businesses
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Thursday, April 25, 2024

Social Media Marketing for Small Businesses

Social Media Marketing Strategy

Social Media marketing and managementWhether you sell pizza, puppy supplies or printing services, it's imperative that you have a social media presence, social media strategy, and are listed with online resources that will drive traffic to your website and serve as lead generation for your business. Digital marketing is key. In order to stay top-of-mind with prospective customers, you need to be active online - and that means social media marketing. Our social media marketing team provides you with a consistent presence so you don't have to spend hours on it yourself every day or dedicate staff time.

Initiate and improve your local listings - social media marketing strategy

People are searching for what you offer -- so make it easier for them to find you with social media profiles. Your name will be more visible, and it will drive additional traffic to your website while offering additional ways to interact with existing and potential customers and clients. It's easy and affordable to let us create your social profiles to get you listed on these social platforms.

Develop your social media marketing presence

Most online “word of mouth” referrals between people happens on social media platforms like Facebook, Twitter, Instagram and the like through digital marketing. Not all social media marketing platforms are appropriate for every kind of social media marketing plan. You have to determine your social media marketing goals and budget for you business or not-for-profit and and determine which platforms will have the best ROI for your business. This is why social media marketing strategy itself is important.

If you're starting from scratch, we will create fully complete social media profiles for you. Choose from one of our basic social media posting packages, paid social media marketing ads packages, or other social media management package. Our digital marketing service plans are customized to fit your unique business needs and include advertising, updates to your profiles, posting regularly, stories, special offers, reviews, events, comment moderation, and more. Posts are personalized and ads are hyper focused. We also monitor your platforms for comments and report back to you on the amount of engagement to adjust our content strategy monthly.

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Testimonials

"Look like you are really doing great by us. Thanks for work setting up organic growth. It is so far superior to anything we could do on our own. Many of our clients and prospects try to do all this themselves and of course fail to capitalize on most of their effort. We will be recommending Sprockets to anyone who needs professional social media management."
- Ben M., Malibu, CA

Social Media Marketing Package Descriptions

At Sprocket Websites, gears represent the different levels of our various social media marketing package options. These include: paid social media ads. social media advertising campaigns, organic posting, content marketing, email marketing, and more. Just like gears in a machine, each level offers unique features to match your business' social media strategy and digital marketing needs. Whether you need a simple boost or a full-throttle marketing drive, our various social media advertising and marketing gears are designed to fit your pace, helping you connect with customers smoothly and efficiently.

 


Gear 1

Keeping the business running on social media

What do we provide?

Gear 1 is our most basic Social Media Marketing package. It is designed to keep a couple of social media accounts active and updated online. We will mention holidays, anniversaries, seasonal, significant events, and general non-specific social media posts up to three times per week across a maximum of two different social media platforms and accounts. One 30-minute meeting per month with your Account Executive is provided.

What is included?

No marketing/customer research will be conducted when posting to a social media platform —no identification/tagging of other accounts. No hashtags will be researched or used in the posts. We will also update and maintain business information, hours of operation, closures on your profiles. We will also ensure that standard provided business branding is utilized correctly. We offer basic social media marketing analytics/metrics reporting via custom Sprocket Websites dashboard with basic recommendations for improvements. A library of support articles is provided for understanding specific analytic/metric reporting elements.

Why would I choose this package? 

Customers purchase this package for a basic introduction into social media marketing. To keep their accounts updated and active, so their business looks open and operational.


Gear 2

Basic organic business-building activities

What do we provide?

Gear 2 is our simple Social Media Marketing business building package. It is designed to keep a few social media accounts active and engaging online. In addition to Gear 1 type social media marketing posts, we include general business/team posts and important product/service announcements up to four times per week across a maximum of three social media accounts. One 45-minute meeting a month with your Account Executive is provided.

What is included?

Minimal marketing/customer research will be conducted when posting—no identification/tagging of other accounts. Essential hashtags will be used in the posts. We will also update and maintain business information, hours of operation, closures on your profiles. We will also ensure that standard provided business branding is utilized correctly, and basic recommendations for updates will be provided. We offer general social media analytics/metrics reporting via custom Sprocket Websites dashboard with basic suggestions for improvements. A library of support articles is provided for understanding specific analytic/metric reporting elements.

Why would I choose this package? 

Customers purchase this package to keep their social media marketing accounts updated, leverage the same as a social media management platform and social advertising and platform for limited marketing activities, generate leads and possibly generate leads to attract additional business from their followers.


Gear 3

General business building / basic marketing activities

What do we provide?

Gear 3 is our recommended Social Media Marketing engagement building package. It is designed to keep several social media accounts active, engaging, and informative online while incorporating real social media marketing strategy. In addition to Gear 1 type social media posts, we include detailed product/service announcements and basic sales-type posts, including paid advertisements up to five times per week across a maximum of four social media accounts. Two 30-minute meetings a month with your Account Executive are provided.

What is included?

General social media marketing basics/customer research will be conducted when posting—tagging other identified business accounts. Essential hashtags will be researched and used in the posts. We will also update and maintain business information, hours of operation, closures on your profiles. We will also ensure that provided business branding is utilized correctly, and updates will be provided. We offer advanced, full social media marketing campaign performance analytics/metrics reporting via custom Sprocket Websites dashboard with specific recommendations for improvements. A library of support articles is provided for understanding specific analytic/metric reporting elements is referenced monthly.

Why would I choose this package? 

Customers purchase this social media marketing package to keep their accounts updated and leverage their social media networks for business marketing activities to attract new business opportunities from followers and specific targeted marketing and other social media marketing campaigns and lead- generation from accounts.


Gear 4

Coordinated business building and planned marketing activities

What do we provide?

Gear 4 is our top-end Social Media Marketing engagement building package. It is designed to keep many more social media marketing platforms, social media channels, and accounts active, engaging, and informative online. This plan looks at a complete social media marketing plan at picture a month in advance and executes a coordinated action plan. In addition to Gear 1 type social media posts, we include detailed product/service announcements and basic sales-type posts, including paid social media advertisements up to six times per week across a maximum of five different social media channels, social media platforms, and accounts. One 30-minute meeting a week with your Account Executive is provided.

What is included?

When posting, a coordinated monthly plan for social media marketing company name/customer research will be conducted—tagging other identified business accounts and research for others. Advanced/specific hashtags will be researched and used in the posts. We will also update and maintain business information, hours of operation, closures on your profiles. We will also ensure that provided business branding is utilized correctly, and updates will be provided. We offer advanced social media marketing strategies, goals and other social media marketing tips, company goals, plan management company and analytics/metrics reporting via custom Sprocket Websites dashboard with specific detailed recommendations for improvements. A library of support articles is provided for understanding specific analytic/metric reporting elements is referenced monthly.

Why would I choose this package? 

Customers purchase this social media management and marketing package to keep their accounts updated and leverage their social media and managing social media channels for business marketing activities to attract a wide variety of additional new business opportunities from their followers and related reports through planned activities and paid advertising on their social media channels together.

Strategies for Effective Social Media Marketing:
Enhancing Your Online Presence with Sprocket Websites

In the rapidly evolving digital landscape, businesses of all sizes and industries are recognizing the paramount importance of a robust online presence. In an age where customers are increasingly turning to the internet for information, recommendations, and interactions, having a well-established online footprint has become essential for success. One of the most potent avenues for achieving this is through your social media marketing strategies and digital campaigns.

The Local Edge in Social Media Marketing: Global Web, Local Focus

In the ever-expanding realm of the online marketplace, visibility is key. People are searching for the products and services you offer, and optimizing your presence on social media platforms can significantly increase brand awareness and boost your chances of being found. This not only directs more traffic to your website but also aids in strengthening your Search Engine Optimization (SEO) efforts. Social media marketing not only enhance your visibility but also provide an avenue for potential clients to interact with you.

Instead of spending precious hours each day managing your own online social media marketing presence or burdening your staff, our top social media marketing experts and performance teams take on the task for you. We ensure your consistent presence across various social media agencies and online platforms, thus keeping you top-of-mind with your prospective customers. By delegating the responsibility of maintaining a steady online social media presence to our marketing firm, you can focus on what you do best – running your business.

Crafting Your Social Media Presence with Sprocket Websites:
Social Media Marketing Strategy

Social media and digital marketing has revolutionized how people communicate and share information. Word-of-mouth referrals, which have long been a driving force behind consumer decisions, now predominantly occur on social media platforms like Facebook, Twitter, Instagram, and more. However, not all social media platforms are created equal, and understanding which ones align with your business objectives is crucial.

If you're entering the social media arena from scratch, a reputable social media team, such as the one at Sprocket Websites, can create comprehensive profiles tailored to your business needs. These profiles, ranging from business pages on platforms like Facebook to dedicated Twitter accounts, serve as your digital storefronts. They are not only places where customers can learn about your offerings but also avenues for ongoing brand engagement.

Selecting a suitable social media marketing package enables the influencer marketing team at Sprocket Websites to get started and keep your profiles updated with relevant content, ads, news, special offers, events, and personalized interactions that are woven together to create a dynamic online presence. The consistent interactions between your business and our social media management team guarantee that the content shared on behalf of your business remains authentic and aligns with your brand's voice throughout.

Moreover, the role of our social media team extends beyond mere content creation. We also monitor your social media platforms for comments, ensuring that any engagement is promptly acknowledged and addressed. This not only enhances customer satisfaction but also contributes to a positive brand image. Regular reporting on your own social media campaign performance, the level of engagement and its impact provides valuable insights into the effectiveness of the whole social media marketing plan and social media advertising strategy across the entire social media marketing strategy, enabling timely adjustments as needed.

Taking the Next Step with Sprocket Websites: Your Social Media Marketing Partner

We work together to optimize your online marketing presence through various social media marketing campaigns, marketing tactics, social media marketing tips, and strategies. It's essential to have a reliable partner by your side. That's where Sprocket Websites comes in. With our years of experience and expertise in the ever-evolving realm of digital marketing, web development, and social media usage, we are committed to helping businesses like yours navigate the complexities of the whole online and social media marketing world with ease.

Are you ready to leverage the power of local listings, maps, directories, and social media platforms to enhance your brand's visibility and engagement? Sprocket Websites is here to guide you every step of the way. Our dedicated social media team is poised to create and manage compelling profiles tailored to your unique business needs. We understand that your time is precious, which is why we ensure a consistent online presence so that you can focus on driving your business forward.

To get started on this transformative social media marketing agency journey, simply fill out our "get started" form. This will provide us with the initial insights we need to tailor our services to your specific requirements. At Sprocket Websites, we believe in the power of collaboration. Your business insights combined with social media marketing agency tips with our own digital marketing expertise create a synergy that drives success in the dynamic world of social media marketing agencies.

The digital marketing landscape is constantly evolving, and staying ahead requires a proactive approach. Let Sprocket Websites be your partner in navigating this social media and digital marketing landscape, ensuring that your business not only stays relevant but thrives in the digital age. Reach out to us today and take the first step towards unlocking the true potential of social media and digital marketing efforts. Your audience is waiting, and we're here to help you connect with them effectively.

Go into Overdrive with a Custom Social Media Marketing Strategy


Gear 5 - Overdrive!

What do we provide?

A custom online Social Media Marketing solution developed specifically for you. Talk to us today about creating a custom strategy just for you.

Other Social Media Marketing Packages

Gear 1 - Basic Entry Level Starter Advertising Package

  • Basic Paid Social Advertising Campaign
  • Increased Reach & Traffic
  • Basic Audiences
    • Zip Code
    • Age
    • Geography
    • Interest
  • Minimum Spend $50/mo on Facebook Advertising
    • Recommend $50-$100/mo
  • One (1) Ad per month
    • Multiple variations for A/B Testing
    • Optimizations on best running ads
  • 30 Minute Meeting w/Account Executive once a month
  • Facebook/Instagram Insights analytics reporting w/review

Gear 2 - Business Lead Generating Advanced Package

  • Targeted Paid Advertising Campaign
  • Increased Reach & Traffic
  • Custom Audience Builds (Lookalike)
    • Includes Basic Audiences
    • Email Lists
    • Website Traffic
    • Behavior Based
  • Minimum Spend $100/mo on Facebook Advertising
    • Recommend $100-$300/mo
  • Three (3) Ads per month
    • Multiple variations for A/B Testing
    • Optimizations on best running ads
  • 45 Minute Meeting w/Account Executive once a month
  • Facebook/Instagram Insights analytics reporting w/review

 

 

Unleash the Power of Social Media Marketing Services

In today's business landscape, a proficient social media marketing company is paramount. Sprocket Websites offers a range of various social media campaigns and marketing services that meet your needs. Led by experienced social media and digital marketing experts and consultants, Sprocket Websites propels businesses towards brand growth through meticulously crafted social media campaigns and marketing campaigns.

Unmatched Expertise: Your Social Media Marketing Consultant

At Sprocket Websites, our social media marketing consultants are adept at navigating the evolving, digital, and social media marketing agency and landscape. As your top social media marketing consultant, we collaborate closely to develop strategies leveraging the vast potential of different social media channels and platforms. Our approach to social media advertising involves audience analysis, strategic content creation, dynamic engagement, and continuous optimization to enhance brand visibility and engagement.

A Spectrum of Social Media Marketing Services

Sprocket Websites functions as a cutting-edge social media marketing agency. Our services encompass everything from strategy formulation to content creation and data-driven optimizations of social media efforts. By partnering your social media networks with us, you unlock the doors to brand recognition, enriched engagement, and measurable outcomes.

Effective Social Media Marketing

Our approach involves more than sporadic posting of social media ads. We design strategic blueprints, guided by data analytics, to position your brand as authoritative within your industry.

Strategic Triumph: Our Social Media Marketing Company

Our social media marketing services each start with meticulous analysis of business objectives, target audience or audiences, and industry nuances. We create customized social media marketing plans and strategies to foster engagement, connections, and conversions.

Transformative Social Media Advertising

Social media advertising, a part of our services, accelerates brand expansion. Our social media advertising strategies target specific audiences, positioning content effectively without intrusiveness.

Quantifiable Results

We focus on tangible metrics - increased website traffic, heightened engagement - delivering measurable returns. Transparency and innovation are our hallmarks.

In today's digital business world, a skilled, social media marketing agency or company is pivotal. Sprocket Websites redefines digital and social media marketing success through strategies, services, and measurable outcomes. Our social media marketing services encompass strategies, content creation, engagement, and data-driven refinements. Partner with Sprocket Websites for enduring brand recognition, engagement, and growth. Your brand's full digital and social media marketing plan and journey starts here.

Social Media Marketing Services from Sprocket Websites

In a world where digital interactions have become a cornerstone of everyday life, top name social media marketing agencies, social media marketing companies, and social media services have emerged as a vital conduit for businesses to reach their target audiences. As the internet continues to evolve, Sprocket Websites stands ready to be your guiding light in navigating the dynamic landscape of social media marketing, paid advertising, online community engagement, and SEO services.

Our social media, digital marketing, community management, influencer marketing and community management services range from a simple communication channel to a multi-faceted marketing strategy that includes: social media channels, local listings, directory optimization, social strategy, community management, influencer marketing, community management and dynamic, social media agency profiles. Sprocket Websites recognizes the profound impact that a well-crafted online marketing presence and community managers can have on businesses, whether they are local establishments or global enterprises.
Our commitment to your success is anchored in our comprehensive approach to both social media advertising and internet marketing agency agencies. We understand that your business is unique, and that's why we tailor our social media advertising and digital marketing services, to suit your individual goals. By collaborating with us a social media advertising agency, you're not just getting a service – you're gaining a partner that values your insights and works tirelessly to amplify your brand's voice.

The call to action resonates throughout our journey together. From embracing the local listings video ads that guide potential customers to your doorstep, to your marketing efforts and your marketing leads, to crafting compelling social media campaigns and profiles that engage and resonate with target audience, we're here to ensure your own online social media marketing platforms and presence shines brightly. Fill out our "get started" form, and take that pivotal step towards leveraging the immense potential of our various social media marketing platforms and services.

Sprocket Websites isn't just a service provider for your social media marketing agencies and companies; we're an ally in your digital transformation. As trends shift and your social media marketing strategies, tactics and platforms evolve, our seasoned experts remain at the forefront of industry changes, ensuring that your social media marketing strategies remain current and effective.

Embrace the power of organic social media marketing campaigns for increased visibility, engage your target audience through organic or paid social media strategy, and witness the growth of your business in the next digital marketing era. Your target audience is waiting, and we're here to help you make a meaningful connection. Reach out to Sprocket Websites, let's embark on a social media marketing journey towards digital marketing success together.

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